FROM 3–4 ENQUIRIES A WEEK TO 4–5 A DAY — SAME BUDGET

Paid Media

THE RESULTS

8 August - 5 November 2026

Form Enquiries

Qualified Calls

Recorded Enquiries

ABOUT Just Wood Flooring

Just Wood Flooring specialises in quality wood flooring, from engineered oak and parquet installations to sanding and restoring existing floors. It’s the sort of work where the finish really matters, and the team had plenty of completed projects to show what they could do.

They wanted to grow, but needed their marketing to bring in more opportunities without simply throwing more money at advertising.

The Challenge

Before working with us, Just Wood had been advertising through Yell and getting around three or four enquiries a week. The business was already spending money on marketing, but the volume of enquiries wasn’t where it needed to be.

The aim wasn’t to increase the budget. It was to get more out of the same spend by fixing the advertising setup, improving the website and making it easier for potential customers to get in touch.

What We Did

We started with a full audit of the existing Google Ads account, then rebuilt the campaign structure rather than carrying on with what wasn’t working. We created dedicated landing pages for the main flooring services, rebuilt the website and worked on conversion rate optimisation so more visitors would turn into enquiries.

We also produced professional video content to show the quality of Just Wood’s projects and set up a CRM to keep enquiries organised and easier to follow up.

With the advertising, website and enquiry process working together, Just Wood went from roughly three or four enquiries a week to an average of four or five a day — without increasing the advertising spend.